October 22, 2025 • F.W. Woolworth Co.

Storefront Openings Prepped at the Woolworth Building

Worker rolling grey waterproofing around storefront frame.
Crews apply liquid-applied waterproofing around the Woolworth building’s storefront opening.

Crews at the Woolworth building are preparing the storefront openings for installation using a fluid-applied flashing—a gray, primer-like waterproof coating applied before installation. Using roller brushes, crews coat the full perimeter of each opening to create a seamless, watertight and airtight barrier. This step ensures lasting protection against moisture intrusion and safeguards the restored structure from future weathering.

Worker applying waterproof coating with roller brush.

Crews ensure the storefront openings are waterproofed before installation.

Learn more about the full restoration plan for the F.W. Woolworth Co. building.

Restoration Updates | See daily progress on Historic Cleveland Street

An exciting new chapter of historic restoration begins for four unique properties on Cleveland Street in Downtown Clearwater.
See the magnificent transformation now underway