November 1, 2025 • F.W. Woolworth Co.

Period-Accurate Tile Installation Underway at the Woolworth Building

Workers installing green and black wall tile.
Crews install vintage-style green and black tile along the bathroom walls for a period-accurate interior.

Crews are installing vintage-style tiles inside the Woolworth building bathrooms. The team mapped the layout of each tile, applied a layer of mortar with a notched tool, and set each tile by hand using spacers and a laser level to ensure perfect alignment. Each section of the wall was carefully covered in green tile with black tile trim, matching the period style of the original Woolworth building. The tiles are one of the interior details bringing this historic space back to its 1928 character and add both craftsmanship and authenticity to the restored interiors, showcasing how even the little details can bring together a major historic transformation.

Crew applying thin-set mortar for tile installation.
Mortar is smoothed onto the wall so each tile can be carefully set in place.
Period-accurate wall tile in progress.
The green tiles are placed above the black tile trim to recreate a period-accurate design.

Learn more about the full restoration plan for the F.W. Woolworth Co. building.

Restoration Updates | See daily progress on Historic Cleveland Street

An exciting new chapter of historic restoration begins for four unique properties on Cleveland Street in Downtown Clearwater.
See the magnificent transformation now underway